The Montréal Metro Complemented by a New Station: Introducing Laurentian Bank Career Station

Montréal's underground network has been enhanced with the addition of a new station — Laurentian Bank Career Station, a permanent recruitment centre located inside the Berri-UQAM metro station. Staffed by some 30 individuals, this veritable job store has been designed not only to attract new talent to the Bank, but also to offer a complete range of transactional services and banking counsel.

A First in the Canadian Banking Industry

Laurentian Bank is the first financial institution to be responding to its recruitment needs in such dynamic fashion! Having posted record growth over the past five years, the Bank intends to hire 100 candidates a year during the next five years to meet the recruitment requirements of its branch network, client contact centre, and its corporate sector. A direct result of this expansion, Laurentian Bank Career Station will henceforth serve as the principal gateway to a career in the banking industry. It is also a concrete manifestation of the organization’s dedication to maintaining proximity and of the importance it assigns to human capital.

A Unique Way of Shopping for a Job

Candidates who stop in at Career Station will discover an environment that is both modern and functional designed by the internationally renowned Québec architectural firm of Ædifica. The space is divided into three principal zones. The first constitutes a most innovative recruitment centre featuring interactive terminals that display available positions, as well as a number of multimedia screens. Here, candidates also have the opportunity to sit down with recruiters in a relaxed setting, with no appointment necessary. The second zone is a branch in and of itself offering a full spectrum of transactional services and financial advice. Finally, visitors can make use of the client contact centre where Bank employees interact with clients in real time. With its refined and futuristic design and giant screens gracing the picture window, Laurentian Bank’s recruitment centre represents a truly original and dynamic concept that, like the Bank itself, is totally oriented around the client.

The Berri-UQAM Station: An Ideal Home

In establishing the new facility within the most travelled station in Montréal’s subway network, the Bank is gaining unparalleled daily visibility while being at the heart of a wealth of young talent frequenting Université du Québec à Montréal. “Our new Career Station also serves as a natural extension of our exclusive agreement with the Société de transport de Montréal for the operation of automatic banking machines in the underground network,” underlines Luc Bernard, Executive Vice-President of Retail and SME Financial Services. “The STM will be investing close to $10 million over the coming years in the architectural redevelopment of the Berri-UQAM station, and we are very proud to be laying a cornerstone with this major project and to be pursuing our commitment to the Society in Motion campaign.”



on January 18, 2011